Marketing Support for coaches
Hiya! I’m Saffron. I take your chaotic brain dumps that have been sitting in your google drive since 2024 and turn them into emails, content & lead magnets that bring in clients, so enquiries keep landing in the weeks you had no time to post.
The lead magnet is live. The emails are going out. The podcast is back, the programme has launched, and your calendar is full of dream clients.
You’RE LOOKING AFTER YOUR CLIENTS, That’s why everything else waits.
There’s a group programme you’ve been meaning to launch for years, but you have no workbook or landing pages.
A podcast with no show notes or graphics ready.
A newsletter written at 11pm the night before it goes out.
And somehow you’ve spent the evening ‘perfecting’ a Canva post, because that feels safer than opening any one of those projects and getting started.
None of it is stuck because you don’t know what to do or you’re short on ideas. It’s stuck because paying clients come first, and your own business gets whatever’s left.
I’m Saffron. I started Slay Creative Studio so the women who are brilliant at their work and quiet about it online, become the name people mention first.
Before this, I spent years in factual TV, pitching shows to the BBC, Netflix and Disney and making stories about people’s lives for a big audience. I was good at it, but the travel never stopped, the hours were relentless and I spent two hours a day commuting. So I left, and started helping business owners directly with all sorts of things.
That’s when it clicked. Brilliant people were struggling with their marketing, and the job was the same one I’d been doing for years: find the story, make people care, get them to say yes. Now I do it for your business instead of a TV network.
Off your plate, off your mind.
In TV, nothing got made unless somebody owned it. An idea with no producer was just a conversation.
Your business works the same way. I’m the producer: I take the idea, work out what it needs, and get it finished.
How we can work together
MONTHLY SUPPORT
For businesses that need ongoing flexible marketing help, not a one-off job. We work out what you need, I plan it, and we review it together every month.
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Monthly Marketing Support
Every month, we sit down and decide what gets made. You bring the launches, ideas and deadlines, and I turn them into a plan. Then I produce it and you get on with your clients. Flexible support tailored to your business.
This can look like:
✨ Content scheduling and growth tracking with a monthly round-up
✨Lead magnets, landing pages, email sequences, workbook design
✨ Course, programme and membership support
✨ Podcast support
✨ Monthly strategy call*Every business needs something different, so we'll agree a monthly retainer that fits yours.
From £400 pm
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Monthly Email Marketing
Four emails a month, whether that's a regular newsletter, launch content, or sales cycle emails, actually written, actually sent, actually tracked, so your list stays warm without you having to think about it.
✨ Nurturing content that keeps your list warm.
✨ Keeping open rates high.
✨ 4 strategic emails a month.
✨ Campaign planning (sales cycles, launches).
✨ Email performance tracking.
✨ Segmentation review.
✨ Funnel optimisation suggestions.
From £300 pm ($400 USD)
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Ad Hoc Marketing
Ad-hoc for those random tasks such as:
✨ Setting up abandoned cart emails
✨ Setting up automatic tagging in your email platform, so new sign-ups are labelled by which freebie they came in for
✨ Setting up a booking form or calendar with the right questions
✨ Automated confirmation and reminder emails for calls
✨ Setting up a follow-up sequence for people who enquired but didn't book£50 ph ($67 USD)
ONE-OFF PROJECTS
For businesses who just need one thing. Lead magnets, landing pages, welcome sequences and webinar funnels, built start to finish. We agree the plan, I do the strategy, copy, design and setup, and you approve it before it goes live.
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Lead Magnet Build
A genuinely useful, on-brand lead magnet (freebie), strategy, copywriting and design, done for you, so people have an actual reason to hand over their email address instead of just following your IG and forgetting you exist.
✨ One strategy call.
✨ Full development & design.
✨ Copywriting in your voice.
✨ Professional 5-10 page PDF design.
✨ Two rounds of revisions so it feels like you. ❌ Not a DIY template.
From £350 ($467 USD)
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Lead Magnet Funnel
Get people on your mailing list and actually nurture them properly.
✨ One Strategy call.
✨ A landing page designed to actually convert.
✨ A thank-you page that delivers your lead magnet properly.
✨ A 5-email automated welcome sequence that brings them into your world, building trust while you're doing literally anything else.
❌ Not a DIY template OR Lead Magnet Build.
FYI, most specialists only do one part of this, either the design, the copy, or the tech.
I DO ALL OF IT!
From £395 ($527 USD)
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Evergreen Webinar Funnel
A done for you evergreen webinar funnel proves it once on a pre recorded video/masterclass, then keeps selling it, on repeat, to someone who's never even heard of you on a random day when you’re OOO.
✨ One strategy call.
✨ Opt-in page that actually converts.
✨ Sales page for your signature offer.
✨ Full copy, design & tech set up DFY.
✨ Post-webinar email sequence so the door stays open for anyone who didn't buy right away - fully automated.
❌ Not a DIY template.
Starting at £1,125 ($1500 USD)
Real Clients
Saffron’s support has taken a huge weight off my shoulders and given me more space to focus on the bigger picture in my business.
Bec, Women’s online fitness coach
Saffron has been instrumental in ensuring my business has gone from strength to strength. She's professional, efficient, and has enabled me to concentrate on what I'm actually good at while she handles the marketing side. I find her easy to work with, a good listener and she offers advice and alternatives I often haven't thought of. I cannot recommend Saffron enough.
Helen, Sunlight Bees
I’ve been working with Saffron for over a year and highly recommend her services.
Her work is professional, efficient and she meets every deadline. She’s excellent in research and in following a brief and highly creative.
Lucia S, Writer
Saffron has supported me in my coaching business for the last two & half years and honestly don’t know what I’d do without her.
Having her on my team makes the oft lonely experience of running a solo business significantly less so - and much more efficient too!
Thanks to her help I finally I have systems that work for me rather than against me and a clear plan for moving forward.
She’s not only organised, reliable and brilliant at preventing me from dropping all the balls but also an excellent sounding board and a clever conspirator in shaping business strategy.
But, most importantly, Saffron is kind, patient, perceptive and entirely non judgmental about my creative chaos. She is also very good at ‘coaching’ the coach - always gently reminding me of my own boundaries and encouraging me to put myself and my health first.
My business is significantly better off for having her around. I am too.
Maeve Diamond, Voice & Accent Coach
Frequently asked questions
“Do you only work with people in the UK?"
Nope! I work with female entrepreneurs globally. Most of my client calls happen via Zoom, and I'm pretty flexible with time zones. If you can send emails and jump on the occasional video call, we're good.
"What if I don't have my content ready yet?"
That's completely normal. I provide guidance to help you create what we need. We work through it together – you're not expected to show up with everything perfect.
"How long does it take to build a lead magnet funnel?"
The build itself takes about a week, but realistically we're looking at 2-3 weeks total from kickoff to launch. That includes our strategy phase, design reviews, any tweaks, and making sure everything's tested and working perfectly. The timeline flexes based on your availability and how quickly decisions come together – there's no rush, we just work at a pace that feels right for you.
"Do you work with online coaches?"
I work with coaches, consultants, course creators and service-based businesses across loads of industries – from wellness coaches to business consultants to creative professionals. Both locally and worldwide!
"Do you write the copy or do I?"
Bit of both. I provide strategic messaging, copywriting prompts and frameworks, plus I'll write a lot of it myself. But your voice and expertise need to come through, so it's collaborative.
"How do I know if a lead magnet funnel will actually work for my business?"
I can't guarantee specific results (anyone who does is lying), but I can tell you that strategic funnels and email systems are proven methods for generating consistent leads and sales as they are a direct line to your audience. We'll build something based on what works, tailored to your specific business and audience.